Transportation Corridor Agencies
Lisa Ganz, the Transportation Corridor Agencies’ Marketing Communications Specialist has worked for The Toll Roads for two and half years. She is responsible for marketing, advertising, promotions and website design and development with the goals to: increase brand awareness, educate consumers on the benefits of The Toll Roads and increase revenue and transactions. Lisa earned a Bachelor of Science degree in Marketing and Business Administration from California State University, Chico. She has more than 13 years of retail marketing experience working for advertising agencies on a number of national and local brands including KFC, Honda, Toshiba and St. Joseph’s Hospital. She serves as a Board of Director on the Orange County Visitors Association (OCVA), the leading advocate for tourism in Orange County, and is a board member for Spectrumotion a nationally recognized private, nonprofit Transportation Management Association (TMA) formed to reduce traffic congestion in the Irvine Spectrum.